Event Marketing Plan Tips: Align Goals, Use Free Stuff and More

Creating event marketing plan can often be an overwhelming experience. What marketing tactics still work and what do we need to change to keep our strategies effective? How can we sell event marketing to management? And most importantly: how can I get my marketing to work without breaking my budget?

How’s Your Event Planning Salary?
Have you ever wondered how much other event planners are earning? Or how your paycheck is measuring up? Trends suggest that an increase is on the horizon for 2018. While the average salaries may vary considerably depending on your location and skill set, the average event planner can earn way above $60,000 a year! If you’re earning way below that, then maybe you need to take steps to expand your purse. Wherever you are on the spectrum, however, this guide has everything you need to get a much needed financial advantage in the industry.

Dining Ideas for a Thoughtful Dinner
Do you notice how dining arrangements in events tend to be pretty same-old-same-old? But what if it was possible for your dining setups to promote not only great conversation, but also deep thought? These pictures show how other planners have taken advantage of this innovative idea. There are newspaper boats suspended on strings, a chicken wire statue of an elephant floating above the table, and even a glowing scarab triptych on the wall! Steal some of these ideas to add a great dimension to your next event that is sure to get your guests buzzing.

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